ST PAUL’S HOSTEL - WORCESTER
’HOPE STARTS HERE’ CAMPAIGN
‘HOPE STARTS HERE’ is a two phase media campaign which I was involved in with some ex colleagues as a pro bono project for St Paul’s Hostel in Worcester.
Concept and copy by Pete, art direction by Steve, Pete & myself and shot and designed by me. Phase one was purely copy based, phase 2 (shown here) incorporated Petes headlines and my images. We spent two days at St Paul’s Hostel and whilst I was shooting these portraits of the residents and staff, Pete and Steve were out shooting a wonderful video with the very talented Sam Davis. We produced artwork for 48 sheet & 6 sheet posters, bus sides, magazine pages, a range of social media posts and a 64 page book.
The idea is to raise awareness for this incredible charity as well as raising much needed funds and investment.
It was an incredible couple of days shooting and meeting the wonderful residents and staff of this truly life saving hostel.
